Midway & Happy Feet (Warner Bros.)

Somehow missed this one earlier. The $326 million box office hit has been made into a game (duh) and Midway says to have shipped 1.8 million units worldwide already. (011107) In fact, it appears these Happy Feet will be walking all over us, if you read the press release on this massive campaign. (Original license agreement announcement here)

I’m wondering if the number of ‘shipped units’ is some kind of indication of how successful a game is, and I’m thinking it’s not. I’ll go check the second-hand bin at my local GameStop this week.


About Waffler

You are looking at my attempt to create a degree of coherence in the bitstorm that finds its way onto my screen every day.

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